Privacy Policy

Introduction

This Privacy Policy describes how ngenuity.app (“we,” “us,” or “our”) collects, uses, and protects your information when you visit our website. ngenuity.app is an independent resource providing download links, guides, and information about HyperX NGENUITY peripheral customization software.

We respect your privacy and are committed to handling your data responsibly. By using this website, you agree to the practices described in this policy. If you do not agree, please stop using the site.

Information We Collect

Information You Voluntarily Provide

The only personal information we collect directly from you is what you submit through our Contact page. This includes your name, email address, and message content. We do not require user accounts, registration, or payment information of any kind.

Information Collected Automatically

When you browse our HyperX NGENUITY download and information pages, certain technical data is collected automatically through server logs and third-party services:

• Your IP address
• Browser type and version (e.g., Chrome 124, Firefox 128)
• Operating system (e.g., Windows 11, macOS Sonoma)
• Referring URL — the page that linked you here
• Pages visited on our site and time spent on each
• Device type (desktop, mobile, or tablet)
• Approximate geographic location at the country or region level, derived from your IP address

Cookies and Tracking Technologies

Our website uses cookies for several purposes:

How We Use Your Information

We use the information we collect for the following purposes:

• To operate, maintain, and improve the ngenuity.app website
• To analyze visitor traffic patterns and optimize our HyperX NGENUITY content
• To serve relevant advertisements through Google AdSense
• To respond to messages submitted through our Contact page
• To detect and prevent security threats through Cloudflare

We do not use your data for profiling, automated decision-making, or any purpose beyond those listed above.

Third-Party Services

We rely on a small number of third-party services to run this website. Each of these services has its own privacy policy that governs how they handle data:

Data Sharing and Disclosure

We do not sell, rent, or trade your personal data to any third party.

Information is shared only with the third-party services described above (Google, Cloudflare) as part of normal website operations. We may also disclose information if required to do so by law, court order, or governmental regulation.

Aggregated, anonymized data that cannot identify any individual may be used internally to improve the site.

Data Retention

• Server logs: Retained for up to 30 days, then automatically purged
• Analytics data: Retained per Google Analytics settings, which default to 14 months
• Contact form submissions: Kept until the inquiry is resolved, then deleted
• Cookies: Session cookies expire when you close your browser. Persistent cookies (analytics, advertising) expire according to their individual settings, typically between 30 days and 2 years

Your Rights and Choices

You have several options for controlling how your data is handled:

• Disable cookies: Adjust your browser settings to block or delete cookies. Note that some site features may not work correctly without essential cookies.
• Opt out of Google Analytics: Install Google’s opt-out add-on for your browser.
• Opt out of personalized ads: Visit Google Ad Settings or aboutads.info.
• Request data deletion: Contact us through our Contact page to request deletion of any personal data we hold about you.

For EU/EEA Residents (GDPR)

If you are located in the European Union or European Economic Area, you have additional rights under the General Data Protection Regulation. These include the right to access your data, correct inaccurate data, request erasure, restrict processing, data portability, and object to processing. To exercise any of these rights, please reach out via our Contact page.

For California Residents (CCPA)

If you are a California resident, the California Consumer Privacy Act grants you the right to know what personal information is collected, request deletion of your data, opt out of the sale of personal information (we do not sell your data), and the right to non-discrimination for exercising your privacy rights.

Children’s Privacy

ngenuity.app is not directed at children under the age of 13. We do not knowingly collect personal information from children. If we become aware that a child under 13 has provided us with personal data, we will take steps to delete that information as quickly as possible. If you believe a child has submitted personal data to us, please contact us immediately.

Security

We take reasonable measures to protect your information. All connections to ngenuity.app are encrypted using HTTPS/TLS. Cloudflare provides additional protection through its Web Application Firewall (WAF) and DDoS mitigation services.

That said, no method of data transmission over the internet is guaranteed to be completely secure. While we strive to protect your personal information, we cannot guarantee absolute security.

International Data Transfers

Our servers and the third-party services we use (Google, Cloudflare) may process data in countries outside your own. By using ngenuity.app, you consent to the transfer of your information to these locations. Where applicable, we and our service providers rely on standard contractual clauses and other legal safeguards to ensure your data is handled appropriately.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. Any updates will be posted on this page with a revised effective date. Your continued use of ngenuity.app after changes are published constitutes your acceptance of the updated policy.

Contact Us

If you have questions, concerns, or requests related to this Privacy Policy or how your data is handled, please visit our Contact page to get in touch.